On Friday we found out that Standard & Poor’s downgraded France’s credit rating. “Debt grade cut from AA+ to AA due to weak economic growth, high unemployment and government spending constraints,” the Telegraph reported. These issues are all too familiar to American readers, many of whom still recall the sting of having our own credit rating downgraded from AAA to AA+.
While the United States has always fancied itself in a league above any individual European country, this news should serve as a reminder that we’re not doing so badly on a relative basis. In fact, compared to the rest of the world’s economies, the United States ranks…
Last month, the government was partially shut down for 16 days at a cost of $24 billion and we came within two days of running out of money to meet our debt obligations. The current government funding will run out in January. The American people and the wider world are skeptical that the US will be able to get its fiscal house in order.
But setting aside political brinkmanship, can we objectively analyze how the country is doing financially? Rather than looking at debt figures or dollars spent in a vacuum, we need to also judge the US economy on a relative basis. After all, businesses sit in markets, which means…
The blurb that comes on the front cover of this book doesn’t augur well – ‘Why the web will implode, search will be obsolete, and everything else you need to know about technology is in your brain’.
It reminded me of a similar threat on the cover of Zen And The Art Of Motorcycle Maintenance that this ‘book will change your life forever’. For once, or for twice in this case, both proclamations are very probably true.
Stibel’s book is powerful and full of facts for the layman and the passive expert about how the workings of the brain and the internet are alike. He loves ants a little too much when he speaks of colony power, but this book made my brain break.
Everything I need to know about technology may be in my brain, but it took me a couple of days to get over that. An excellent read and recommended
REVIEW: 8.5/10 (A VERY STRONG 8.5)
Our brains are shrinking, and this is a good thing. Having read, long ago, Stephen Jay Gould’s book The Mismeasure of Man, I’d argue it’s probably an irrelevant thing: the quality of brains is not effectively measured by their size. Otherwise, elephants would be running Congress and the shutdown wouldn’t have occurred.
But this is sort of Jeff Stibel’s point in Breakpoint (subtitled ‘Why the Web will Implode, Search will be Obsolete, and Everything Else you Need to Know about Technology is in Your Brain’): highly interconnected systems grow like crazy until they reach some inherently unsustainable size limit and then they break.
Some small businesses are already being hard hit by the closure, says Jeff Stibel of D&B Credibility Corp.
Listen to the full interview at MarketWatch.
When Mark Zuckerberg announced an initiative to bring Internet access to the 2.5 billion people not yet connected, Jeff Stibel’s first thought was that Zuckerberg just put the Internet on a fast-track to implode.
But, he adds, that shouldn’t surprise anyone who’s been around for a while, because it’s happened before. Lots of times.
Stibel, a brain scientist and entrepreneur, is author of the evocatively titled bestseller Breakpoint: Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know About Technology Is in Your Brain. Stibel will discuss his book on Sept. 27 at the C2SV Technology Conference, an event sponsored by Metro.
The full article originally appeared on Silicon Valley 411.
There will come a point when the Internet will reach its physical limit and hit what author Jeff Stibel calls ‘breakpoint’. But that is not necessarily as catastrophic as it sounds.
We could be forgiven for thinking that the Internet is infinite. In scale it is certainly the biggest thing humans have ever invented, and there is no doubt, at least not in Jeff Stibel’s mind, that it has grown to “epic proportions”.
We’re used to reading that if an alien arrived on Earth it would probably assume that the Internet was the largest living organism on the planet, and yet the author of ‘Breakpoint’ says that it has a long way to go before it becomes as sophisticated as a human brain. This is because, while computers are very good at storing information and making calculations, they have nothing like the brain’s power to communicate. In fact, when we hook up two computers together the result is only a “rudimentary brain”.
Original article appeared on Engineering and Technology Magazine. Read the full article.
There’s a frightening proposition that the mysterious conglomeration called Big Data will nullify our concept privacy. But in reality, the idea of “privacy” has been eroding for a long time within both the digital and physical world.
But is this really a bad thing? Author Jeff Stibel doesn’t think so. “This is a great thing! It’s great for society, it’s great for business, it’s great for consumers,” he says.
Big data is just a massive amount of small data bundled together and sorted into relevant information. And this information provides great power and intelligence, which allows governments to keep us safe and businesses to produce more of what we want. Isn’t that a win-win?
To hear more about Stibel’s take on big data’s deletion of privacy and why it can be a good thing, get your copy of Breakpoint today!
(CC photo by: Purple Phoenix)
Marketing in an inter-networked world (hint: we live in an inter-networked world) is like shoe shopping. Ladies, you just loved that analogy. Fellas, not so much. But bear with my fashionista business analysis because I promise you it really does make sense:
You wouldn’t buy those red suede Jimmy Choo pumps (Nike frees?) on sale in a size 9 even though you’re a size 7 just because they’d go perfectly with your new work dress (basketball outfit?) would you? No, because you’d risk spraining your ankle and that’d be just plain silly.
If you wouldn’t buy a pair of shoes too big, then don’t settle for marketing in the wrong network just because it almost fits your business. You might sprain your ankle.
When marketing your business you need to find the network that’s the perfect fit. Unfortunately, unlike shoes, there’s no sizing chart to business marketing (wouldn’t that make life easier?). Instead, it’s unique to each business situation. If you’re targeting younger customers and find that they’re primarily learning about you on Facebook, focus on marketing yourself on Facebook and not on yelp. But maybe your customers are older and aren’t on Facebook, then maybe you should market yourself more in print magazines and newspapers.
Maybe there is a sizing chart to business marketing. The sizes might not run 7-8-9 but the right fit is the right business to network balance.
CC Photo Credit: Answer Wen
When I was five, I wanted to be a pop star princess who saved the world. Talk about big dreams. But before you judge, I bet when you were five you had dreams of being something as awesome as a pop star princess.
All things start small. Every adult starts off as a child, just like every big business starts as a small one. Children have huge hopes and dreams for when they grow up, just like small businesses have aspirations to thrive and grow to larger businesses.
The twist is that a business’s size isn’t just relative to other businesses. The size of a business is determined by the size of the general market it serves. Thus, a business that appears small may actually be the largest form of that business that the market it serves can support.
To learn more about network and market size relativity, get your copy of Breakpoint today!
(CC photo by: Miss Messie)