small business Archives - Breakpoint Book

In Line With Jeff Stibel’s Prediction, Unemployment is Nearing Five Percent

September 9, 2015 By Jenny Crawford

In his new LinkedIn post, Jeff Stibel explains how thanks to small business hiring, the U.S. unemployment rate is approaching 5 percent, as he predicted a year ago that it would. In addition, according to recent survey findings from the Pepperdine Private Capital Access Index from Dun & Bradstreet and Pepperdine University, 63 percent of businesses surveyed nationwide are planning to hire in the next six months. Read more of Stibel’s thoughts on small business hiring and the unemployment rate on LinkedIn.

Hidden Dangers: Business Identity Theft & Other Types of Business Fraud | By Jeff Stibel

January 30, 2014 By Lennon Cole

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We tend to hear quite a bit about credit card fraud and stolen identities. The issue was again brought to the nation’s attention at the end of last year, when hackers sent a virus which infected the point-of-sale terminals at Target, capturing credit and debit card numbers and corresponding PIN data. The hackers also broke into the retail giant’s databases to steal customer information including names, addresses, phone numbers, and email addresses. Officials currently estimate that 40 million credit and debit cards as well as the personal information from 70 million additional customers were compromised, making it the largest such hack in history.

Read the whole article where it originally appeared.

Photo Credit:Wonderlane, Flickr

Understanding Your Network Relative to Market Size

August 2, 2013 By Catherine Shalloe

When I was five, I wanted to be a pop star princess who saved the world. Talk about big dreams. But before you judge, I bet when you were five you had dreams of being something as awesome as a pop star princess.

All things start small. Every adult starts off as a child, just like every big business starts as a small one. Children have huge hopes and dreams for when they grow up, just like small businesses have aspirations to thrive and grow to larger businesses.

The twist is that a business’s size isn’t just relative to other businesses. The size of a business is determined by the size of the general market it serves. Thus, a business that appears small may actually be the largest form of that business that the market it serves can support.

To learn more about network and market size relativity, get your copy of Breakpoint today!

(CC photo by: Miss Messie)