Breakpoint Book

Are Apps Killing the World Wide Web? Jeff Stibel Gives His Take to The Wall Street Journal

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The internet is evolving, but it’s also shrinking. Confused? Jeff Stibel explains how apps have killed the world wide web in this video with the Wall Street Journal. He also explains why this phenomena isn’t a bad thing and why our brains are actually identical to the internet (they’re shrinking, too!).

There’s more to learn about than just killer apps and our brains, though. Stibel covers everything from ant colonies to cat videos, and yes, it all makes perfect sense.

Photo Credit: Jason Howie, Flickr

Business, Biology, and Technology: “The truth about Competitive Advantage”

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In case you haven’t already heard, Breakpoint, by Jeff Stibel is being cited as a must read for business people. The book has made it into the Top 20: “What Corporate America is Reading” list compiled by Brian Solis and is rapidly gaining interest amongst America’s brightest leaders. Stibel is the Chairman and CEO of Dun & Bradstreet Credibility Corp. and Chairman of BrainGate, as well as on the boards for University of Southern California, Brown, and Tufts University.

In addition to Breakpoint, Mr. Stibel has published a number of books and academic articles related to business, economics and other topics, such as neuroscience, and artificial intelligence. Business books play an integral role in the evolution of business development, strategic thinking, corporate culture and the overall way that leaders mature, grow and adapt to our ever-progressing society.

The book is distinct from other influential books because it looks at business through a different lens than the rest. Rather than focusing primarily on corporate strategies and other traditional business topics Breakpoint examines correlation between biological systems and technology.

Within the complex world of biology, bigger is rarely better in the long run, and the deadliest creatures are usually not the large or aggressive ones like the lion but the small, out-of-sight ones like viruses and bacteria. Mr. Stibel compares this biological phenomenon to the internet and he takes the position that it is the quality of a network that is important for survival, not the size, and all networks—the human brain, Facebook, Google, even the internet itself—eventually reach a breakpoint and collapse.

The corporate and technological success equation is Quality ≠ Size

Exceptional companies are using their understanding of the internet’s brain-like abilities to create a competitive advantage by building more effective websites, using cloud computing, engaging social media, monetizing effectively, and leveraging a collective consciousness.

The mantra that Jeff has established around the Malibu office is “Work Hard, Play Hard” and because of this focus on quality the company has been able to achieve amazing things. From the company culture to innovative product development, Mr. Stibel truly does lead by example as he encourages both internal and external company initiatives that encourage small business and community growth.

Amidst all the peripheral noise of traditional business books Mr. Stibel has written a truly impactful piece that shows the reader where biology, technology, and business intersect. In a consumer-driven market where corporate responsibility matters and corporate cultures are thriving, it is important to remember that quality will always trump size in the long run.

 

Photo Credit: Mo Riza, Flickr

 

Tech Author Stibel to Facebook: Shrink or stagnate – on VentureBeat

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“Facebook has some serious shrinking to do if it wants to stay relevant.

That’s the assertion of tech executive and New York Times best-selling author Jeff Stibel, 40, who has been thinking long and hard lately about what the Menlo Park-based social media kingpin and its more than 1 billion users need to do in order to grow and avoid the grim fate that befell MySpace.

Read the full article on VentureBeat where it originally appeared.

How to Cope with What the Internet Does to Your Brain – by Jeff Stibel

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Would it surprise you to learn that our brains have been shrinking for the last 20,000 years? It’s true. In a major reversal from the two million years before that, our brains have actually been growing smaller. We’ve lost about a baseball sized amount of matter in a brain that’s not any bigger than a football. One reason for that is our bodies are smaller as well (except for maybe Shaq), but that only accounts for a small amount of the loss.

Read the full article on LinkedIn where it originally appeared.

The Logic Behind Facebook’s Recent Moves – By Jeff Stibel

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Recently, two Princeton graduate students released a study predicting the demise of Facebook by 2017, using concepts from epidemiology. No quicker had the media reported the results of the study than numerous rebuttals were posted. A few Facebook data scientists had great fun by posting their analyses showing that Princeton University would run out of students by 2021 and that the Earth would run out of air by 2060.

Read the whole article where is originally appeared.

Is Twitter in Trouble? – By Jeff Stibel

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Last week, Twitter’s stock took a big tumble after it released its first quarterly earnings report. The report showed that revenue is up (and better than expected), but user growth is slowing and engagement is down. Declining user growth is not an issue in itself, and actually can be a great thing for a network (in fact, I wrote a whole book on this topic). Lack of engagement, on the other hand, is something different.

Read the whole article where it originally appeared.

Image Credit:Matt Hamm, Flickr

Google Is Already in Our Nests – By Jeff Stibel

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Last month, Google bought Nest Labs, a company that makes smart home thermostats and smoke detectors. While a few applauded the acquisition (mostly geeks and tech investors), much of the reporting centered on privacy fears and predictions of doomsday advertising scenarios. It’s just the latest story exploiting our collective fear of the growing “internet of things” and distrust of the companies who leverage it.

Read the whole article where it originally appeared.

Photo Credit:plantronicsgermany, Flickr

The Future of Facebook and the Internet | Interview with Jeff Stibel

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Breakpoint author Jeff Stibel speaks with Rick Van Cise of KOMO radio about the how the world’s largest social network, Facebook, can take proactive measures to reach equilibrium after its breakpoint instead of following the likes of Friendster and Myspace into obscurity.

Furthermore, he notes that though the internet is not going anywhere, how we access and use it will. Our relationship with the internet has already begun to change, thanks largely to the popularity of apps, and will only continue to as technology progresses.

For reference, How Facebook Can Avoid a Slow, Painful Death is the Wired article mentioned during the interview.

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